UX/UI Designer

Superheroines, Etc.

Jan 2024 - Present | Remote

Overhauling website to optimize user experience and align with updated organizational vision and mission through user research, user flows, interaction design, visual design and prototyping. 

  • Utilized card sorting techniques to identify 8 user flows and conducted usability tests to uncover 6 key pain points, resulting in enhanced website usability and user experience.

  • Designed and prototyped 50 mobile and desktop screens, engaging key stakeholders and testers for feedback, leading to refined design concepts and optimized user experiences.

  • Curated color scheme, fonts, and images in adherence with WCAG standards to enhance brand identity and ensure consistency across interface.

  • Leveraged GA 4 data to gain insights into user behavior patterns, informing decisions to optimize website navigation, and minimize bounce rates. 

UX/UI Designer

Retina Global

Jan 2024 - Present | Remote

Researching and defining user flows to boost donation rates and volunteer sign-ups through user research and informational architecture principles.

  • Spearheaded collaborative efforts with key stakeholders to prioritize website requirements, ensuring alignment with organizational initiatives.

  • Conducted usability tests, identifying critical issues within the donation flow and implemented solutions.

Product Strategist Intern

Tech Fleet | Food Distro

Sept 2023 - Dec 2023 | Remote

Spearheaded the definition of product goals, exploration of innovative concepts, and gathering of requirements This approach fostered clarity, focus, and team buy-in, ensuring alignment with project objectives and delivering user centric solutions.

  • Gathered user challenges and translated into 40+ user requirements.

  • Produced and hosted 3 workshops over the course of 8 weeks to uncover team assumptions, develop problem statements, and craft vision, mission and product vision statements.

Product Strategist Intern

Tech Fleet | The Melanin Village

Jun 2023 - Aug 2023 | Remote

  • Crafted product vision, user stories, roadmap, features, and requirements to address core issues and maintain strategic focus. 

Hospitality Manager

University of Colorado | Boulder

Oct 2019 - Jun 2022

  • Developed and implemented leadership program for student supervisors, resulting in improved team performance and productivity.

  • Increased customer satisfaction by nearly 100% through in-depth analysis of user needs and feedback.

Hospitality Manager

A Spice of Life Cateing | Boulder

May 2014 - Oct 2022

  • Designed, tested, and iterated a comprehensive training program for 100+ employees, resulting in a 25% boost in new hire retention.